Monday, January 23, 2012

People, Place, Price, Principles, Pride, Package - 6P for Public Libraries?

Public libraries can be marketed as the six Ps of people, place, price, principles, pride, and package as described by Roger Levien in Confronting the Future: Strategic Visions for 21st-Century Public Libraries

The Six Ps

    People. Librarians provide unbiased services and advice based on expertise and professional norms.
    Place. Libraries are physical spaces conducive to individual or group contemplative work.
    Price. Library services are generally provided at no charge to the user, and access is available regardless of individual ability to pay.
    Principles. Library services are provided under the rubric of intellectual freedom, privacy, and trust.
    Pride. An excellent library is an indicator of a community with quality public services and high quality of life.
    Package. Libraries provide successful integration of information services across disparate functions.

http://americanlibrariesmagazine.org/features/01112012/revolution-isn-t-just-...

 
 Please consider the environment before printing this email.

0 comments: